One Fighting Championship, the largest mixed martial arts promotion in Asia, has just added one of the biggest names in combat sports to its company. Sunday night, One FC CEO Victor Cui told Yahoo! Sports boxing legend Manny Pacquiao (pictured) has purchased an undisclosed number of shares of the company.
“I’m pretty pumped,” Cui stated. “There are a ton of reasons why I’m pretty excited about this. Obviously, Manny Pacquiao is a global sports icon and having him as a part of our organization as a shareholder and promoting One FC and promoting the sport is huge for the sport in the region. It promotes awareness and growth.”
Cui is hoping Pacquiao, who is by far the most famous Filipino in the world, will help increase One FC’s popularity in Asia, specifically in his homeland of the Philippines.
“There are a lot of common fans and common ties with MMA and boxing [in the Philippines] and MMA awareness is much stronger than it is in other parts of Asia,” Cui said. “Manny has been looking for some opportunities outside of boxing, and he and his team have kept an eye on the sport of MMA. It made a lot of sense to him.
“He knows we have a 90 percent market share [in Asia] and how strong our brand is in Asia. He knows the global reach of our organization and there was a comfort level there.”
As for his day job, “Pac-Man” defends his WBO welterweight title in Macau, China November 22 against Chris Algieri. One FC’s next show takes place December 5.