The UFC certainly pulls out all the stops when it comes to promoting their golden boy, don’t they? First they had Sinéad O’Connor sing live as Conor McGregor (pictured) made his way to the octagon at UFC 189, and now they hired legendary rapper DMX to narrate the intro for Saturday’s UFC 196 event.
There aren’t many voices more recognizable in the world than DMX’s. It’s deep, raspy, intense and intimidating – the perfect mix to promote a UFC fight featuring its biggest superstar.
DMX has been indirectly linked to the UFC for over a decade. Former UFC light heavyweight champion Chuck Liddell’s entrance music during his Hall of Fame career was DMX’s “Intro” on his “It’s Dark And Hell Is Hot” album. Once fans heard that bass hit the speakers, they knew it was time for “The Iceman” to do his thing.
McGregor makes his UFC welterweight debut against Nate Diaz Saturday at UFC 196. Women’s bantamweight champ Holly Holm and Miesha Tate, who serve as the show’s co-main event, also receive the DMX treatment.
Please click the media player below to watch the DMX-narrated promo:
Here is UFC 196’s official agenda:
(UFC Fight Pass 6:30PM ET/3:30PM PT)
Julian Erosa vs. Teruto Ishihara
Jason Saggo vs. Justin Salas
Jim Miller vs. Diego Sanchez
(Fox Sports 1 8PM ET/5PM PT)
Darren Elkins vs. Chas Skelly
Marcelo Guimaraes vs. Vitor Miranda
Erick Silva vs. Nordine Taleb
Siyar Bahadurzada vs. Brandon Thatch
(Pay-Per-View 10PM ET/7PM PT)
Amanda Nunes vs. Valentina Shevchenko
Corey Anderson vs. Tom Lawlor
Ilir Latifi vs. Gian Villante
Miesha Tate vs. Holly Holm (UFC bantamweight champion)
Conor McGregor vs. Nate Diaz