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Verizon on the UFC's Horizon

Written by Tom Ngo
October 30th, 2008
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The UFC announced on Thursday that they have partnered with Verizon to launch a new video-on-demand service that will be distributed via Verizon’s FiOS TV.  The communications company recently launched FiOS to be a competitor to both cable and satellite television. The premium network will be delivered to homed throughout the U.S . via Verizon’s high-speed phone line service. This new service is currently available to 8.2 million subscribers in 14 states including California, New York and Texas.

“As UFC continues to thrive in sports, we constantly look for new ways to deliver the UFC experience to our loyal fans around the world,” UFC President Dana White stated in a press release. “The VOD program will provide more information on the UFC, training techniques, and some of the greatest fights in history available 24/7 through UFC On Demand.”

This agreement will allow Verizon customers to access UFC content via an in-demand basis. The service will feature a triple-tiered package that customers can choose from: UFC Free Zone, UFC Fight Zone and UFC Event Zone.

“UFC Free Zone” is just that, free. It will feature episodes of “UFC Countdown,” previews for upcoming UFC events, as well as clips that will help educate fans to the rules of MMA, as well as various fighting techniques.

The “Fight Zone” tier will allow UFC fans access to the UFC’s fight library, where they can order almost any individual fight for $2.99.

The “Event Zone” will enable fans to purchase replays of past UFC events for $4.99. They can also order UFC DVD’s and “UFC Classics” from 1993-1998.

“Verizon’s FiOS TV customers are getting the ultimate entertainment experience with our industry-leading video-on-demand library,” said Terry Denson, vice president of FiOS TV Content and Programming. “And now our FiOS TV customers have access to all of the best ultimate fighting action from UFC, available at any time.”

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