The UFC and U.K.'s Setanta Sports Part Ways

Written by Tom Ngo
June 23rd, 2009


On Tuesday, the UFC announced that it has terminated its agreement with Setanta Sports. The British network had been broadcasting live UFC events and programming in the U.K. since January of 2008.

Marshall Zelaznik, president of the UFC’s U.K. division, released the following statement addressing the situation:

It was with great regret that the UFC ended its relationship with Setanta, Over the last two years, Setanta has helped the UFC become the biggest indoor sporting event in the British Isles.

They were the right partner for us at the right time as we continued to build the sport of mixed martial arts and our brand.

Throughout the last few weeks we have been kept informed of the situation at Setanta and therefore we are in a position to ensure our U.K. and Eire fans will not miss any of this summer’s huge UFC events, commencing with UFC 100 in July.

We will be announcing the new home of UFC shortly, but assure our fans they won’t miss any of the upcoming super-fights.

According to BBC news agency, for the last few years, Setanta has been operating at a loss of about $1.6 million USD/year, and recently defaulted on payments to both the English Premier League and the Scottish Premier League, two of the most popular soccer leagues in Europe.

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