CNBC’s “Ultimate Fighting: Fistful of Dollars” Premiers July 29th

Written by Tom Ngo
July 27th, 2009

Two years ago, CNBC took MMA fans behind the scenes of the UFC in their documentary entitled “Ultimate Fighting: From Bloodsport to Big Time.” On July 29th, they are once again going to provide exclusive backstage access to the world’s biggest mixed martial arts organization in “Ultimate Fighting: Fistful of Dollars.”

Scott Wapner travels to Germany for last month’s UFC 99 event, the organization’s first-ever in mainland Europe. They followed president Dana White and co-owners Lorenzo and Frank Fertitta as they prepped for another solid pay-per-view payday.

Hear what the UFC’s brass has to say about the sport’s past, present and future, as well as how they have managed to grow at a 30% clip while recession has ravaged the economy and their sports counterparts.

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